A creator records a selfie video on a sunlit street
Tandiim collaboration screen: the brand’s ad playing over the creator’s approved draft

Content made in tandem.

Commission Instagram content from vetted creators. You see the price before you post the campaign, and your payment is held until the content is live.

Get paid to create Instagram content for brands. Your pay is agreed before you start and held for you until your post is live.

Join the brand waitlistJoin the creator waitlistSee how it works

See Tandiim in motion.

From brief to payout

Every collaboration follows the same steps, set out in one agreement that the brand and the creator both sign.

A creator records a video for social media on her sofa, her phone on a tripod beside a ring light
A creator records a video for a brand’s campaign.
  1. Brand

    Post a brief

    Say what you’re promoting and the content you want. The price shows before you post.

    The app’s campaign brief: Start with a great brief
  2. Creator

    Apply, or accept an invite

    Creators are vetted before they join, and brands see their verified Instagram numbers.

  3. Tandiim

    One agreement, payment held

    Both sides sign the same terms, and Tandiim holds the brand’s payment.

    The app’s agreement step, with funding confirmed
  4. Creator

    Create and send a draft

    The content is made to the brief and sent to the brand for review.

  5. Brand

    Review within 72 hours

    Approve it, or ask for changes within the agreed rounds.

    The app’s draft review: Draft v1 is waiting for the brand’s review, with the time left and a Review button
  6. Creator

    Post it on Instagram

    It goes live on the agreed date and stays up for the agreed time.

  7. Tandiim

    Verified, then paid

    Tandiim checks the post is live, then releases the payment to the creator.

Live, verified and paid

What your content becomes

The approved video plays inside a look the brand picks, with the brand’s name, logo and words, ready to post as a Reel or a feed post, or to run as an ad.

  • Cover Story Sunday Studio

  • Marquee Nonna’s Table

  • Unbox Maison Lune

  • Sticker Pack Early Laps

  • Polaroid Petal & Pine

  • Spotlight Early Laps

  • Split Sunday Studio

  • Title Card Petal & Pine

What’s in the app

The Cover Story look: a creator’s approved video framed as an ad
The Marquee look: a creator’s approved video framed as an ad
The Unbox look: a creator’s approved video framed as an ad
The Sticker Pack look: a creator’s approved video framed as an ad
The Polaroid look: a creator’s approved video framed as an ad
A creator’s Instagram insights, verified from Instagram: followers, engagement, audience quality
A creator’s page as a brand sees it, with verified followers and engagement
The agreement both sides sign, with funding confirmed
A draft waiting for the brand’s review, with 72 hours to decide
The post is live and measured; payment releases when its posting window completes
A brand’s dashboard with verified post results
A creator’s home: what brands make with their videos, and their tier

Screens from the Tandiim app, with sample data.

The approved video becomes an ad.

Brands pick one of 25 looks, and the creator’s approved video plays inside it with the brand’s logo, product and words. Try a few.

Numbers straight from Instagram.

Creators connect their Instagram account, so brands see verified followers, engagement and audience instead of screenshots.

Money held until the work is done.

The brand funds the collaboration when both sides sign. Tandiim holds the payment while the creator films, the brand reviews the draft, and the content goes live, then pays the creator.

Results on both sides.

Brands see reach and engagement for every post, verified from Instagram. Creators see their collaborations, their tier and what brands make with their videos.

Two founders of a small clothing brand laugh over a laptop in their studioA food creator films himself in a sunlit kitchen

Creators, checked firstPaid to create

Every creator is reviewed before they’re invited, and their numbers come from Instagram itself.

  • Browse by niche and tier, or invite the creators you like
  • See the price before you post a campaign
  • Approve the draft before anything goes live
  • Your payment is held until the content is live

Brands find you by niche, see your verified Instagram numbers, and commission content at your tier’s rate.

  • You keep your full agreed pay; brands cover Tandiim’s fee
  • Paid through Stripe once your post has been live for the agreed time
  • Clear terms on how the brand can use your content
  • Invite-only: we review every account before inviting it
Join the brand waitlistJoin the creator waitlistRead the questions
Two creators laugh while filming a video together on a phone on a tripod

Join the waitlist

We’re letting creators and brands in a few at a time. Leave your details and we’ll email you when it’s your turn.

We’ll only use this to contact you about joining. Privacy policy

Questions

When does Tandiim open? We’re letting people in from the waitlist in small groups. Join, and we’ll email you when it’s your turn.

Who can join as a creator? Instagram creators with a Creator or Business account. Tandiim is invite-only: we look at every account before sending an invite.

What does it cost? Creators don’t pay to join, and keep their full agreed pay. Brands pay the creator’s pay plus Tandiim’s marketplace fee, and see the total before they post a campaign.

How does the money work? When both sides sign, the brand pays through Stripe and Tandiim holds the payment. Once the content has been live for the agreed time, the creator is paid through Stripe.

What can the brand do with the content? What the agreement says: post it on the brand’s own accounts and, if agreed, run it as a paid ad or from the creator’s account, for a set time. Rights can be renewed in the app.

What if a collaboration is cancelled? The agreement both sides sign says what happens to the payment if it’s cancelled. If you disagree about something, Tandiim mediates first.

Which platforms does it cover? Instagram: Reels, feed posts and story sets.

Do creators send screenshots of their stats? No. Creators connect Instagram, and brands see the numbers Instagram reports.

Is it an app? Yes, for iPhone and Android.

How do I reach you? Email support@tandiim.com.